Liaison &


for the mobile food industry.

Ariel D. Smith M.ED

Ariel D. Smith, Ph.D.

Dr. Smith specializes in sharing the cultural, political, and economic nuances of the food truck industry through content creation and programming. With 6 years of experience conducting food truck specific academic research, relationship building, and programming, she’s known as a liaison and advocate for the mobile food industry. She builds relationships with her community– listeners, followers, partners, etc.– to create content and events that are timely and needed.

Hire Dr. Smith:

Consulting with Tech Companies

There are many food truck apps and services out there, but few are meeting the needs of small business owners. Dr. Smith can help provide you with the research and insight on how to make your product or service not only stand out among the rest but be of value to the food truck industry.

Retainer for services start at $2,250/hr
Services include but are not limited to:

  • App beta testing
  • App/Brand Consulting
  • Focus Groups

Food Truck Consultations

Wanting to start a truck but don’t know the basics? Let us walk you through the initial process starting with your food truck concept.

Every food truck and food trucker is unique, so these packages are tailor-made to fit each individual’s needs. Contact us today to see if our services are a great fit.

Speaking Engagements

Here are some of Dr. Smith’s most requested speaking and workshop topics:

  • Current and Future State of Food Truck Industry
  • History, Present, and Future of African American Foodways and Entrepreneurship
  • Creating a Niche as an Entrepreneur
  • Storytelling to build community
  • Entrepreneurship and Activism as a Researcher
  • Designing an Individualized Approach to Career/Higher Ed
  • Podcasting as Activism within and Beyond the Academy
  • Thriving as a Entrepreneur and Scholar

Speaking Engagement honorariums vary by nature of event (in-person or virtual) length, and travel distance if in person. In-person speaking engagements must also include travel and accommodations. Ariel can be booked to speak for:

  • Keynotes (30m-1hr)
  • Breakouts (45min-1.5hrs)
  • Half Day Workshops (4 hrs)
  • Full Day Workshops (6-8 hrs)
  • 2-Day Workshops (12-16 hrs)